Identifying and profiling potential leads within your target market to build a comprehensive list of prospects. Network within industry events and forums to discover new opportunities and validate leads.
Qualifying and nurturing leads based on their engagement and interest. Regularly engaging with them through personalized communication to build trust and maintain interest. Focus on relationship-building.
Moving from initial interest to intent by exploring problems, opportunities, pain points, and their implications. Creating opportunities for collaboration.
Initiate contact with prospects using targeted strategies. Utilize networking to make valuable introductions and start building relationships from the first contact. Only engaged leads are added to the sales funnel.